Typography & Color
National Louis University
Visual Elements
Primary Brand Colors
Primary Brand Colors
Navy Blue PANTONE® 653C CMYK 94/57/00/18 RGB 000/90/150 #005A96
Dark Blue PANTONE® 285 C CMYK 90/48/00/00 RGB 000/114/206 #0072CE
Dark Gray PANTONE® 430C CMYK 33/18/13/40 RBG 103/116/126 #67747E
Medium Gray PANTONE® 429C CMYK 18/10/10/26 RGB 162/170/173 #A2AAAD
PANTONE® and CMYK values are provided for offset and digital printing needs. RGB and Hex values should be used for digital use-cases. Use of “eyedropper” tools should be avoided when calculating color information, as a wide variance in color values can occur when using any combination of the eyedropper with placed CMYK or Pantone-built graphics, RGB conversions and even RGB graphics.
Light Blue PANTONE® 305C CMYK 54/00/06/00 RGB 135/212/237 #87D4ED
Medium Blue PANTONE® 2925C CMYK 85/21/00/00 RGB 000/154/218 #009ADA
Light Gray PANTONE® COOL GRAY 3C
Off-White PANTONE® N/A
CMYK 15/12/11/00 RGB 198/203/208 #DDE0E3
CMYK 03/03/02/00 RGB 245/245/245 #F5F5F5
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