The Vice President of Communications and SVP of Marketing, in partnership with the IC will identify two sites on campus suitable for use as a media center, public inquiry center, telephone inquiry center, and/or an alternate site for its operations. Emergency Communications Unit The Emergency Communications Unit will be composed of the following: • Vice President of Communications • Senior Vice President of Marketing and Enrollment • AVP of Marketing • Any other member the Marketing team the Vice President of Communications deems appropriate
The unit will be headed by the Vice President of Communications. In their absence, the unit will be headed as listed above in descending order.
Specific Responsibilities The Unit will be responsible for: • Providing communications and media counsel to the President and the Critical Incident Response Team. • Providing support to the official spokesperson and/or alternate spokesperson. • Preparing and disseminating statements/information to the campus community, interested constituencies, the media, and other groups as identified. • Handling public inquiries regarding the emergency. • Responding to media inquiries regarding the emergency. • Serving as a liaison with communications officials of other agencies or organizations responding to the emergency for the purpose of coordinating the preparation and dissemination of public statements/information. • Managing the media’s presence during the emergency. • Monitoring media coverage and public response to the emergency. Authority During a critical incident the Incident Commander, will have the authority to limit media access to the affected area and any other areas of campus designated for use in responding to the emergency.
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